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New York Feels the Touch of Giving

New York Feels the Touch of Giving from Bob’s Discount Furniture Outreach

Media Contact
Rachel Pope
Mullen for Bob’s Discount Furniture
(617) 226-9515
rpope@mullen.com

NEW YORK FEELS THE TOUCH OF GIVING FROM BOB’S DISCOUNT FURNITURE OUTREACH
Local Retailer Donates More Than $20,000 To Local Communities, Including 1,000 Books To The Pajama Program During Event At Its Yonkers Store

(Manchester, CT) February 11, 2011 – Bob’s Discount Furniture, with 40 retail store locations throughout New England, New Jersey and New York, announces today, that during the month of February, Bob’s Outreach program, including the Random Acts of Kindness campaign, will take place in the great state of New York. Designed to give back to local education and communities, the program will continue throughout the year and reach each state in which Bob’s operates.

Bob’s customers can participate in the program, too.  In each Bob’s Discount Furniture store, containers located in the store cafés are available to collect donations. At the end of each month, Bob’s collects the donations and delivers them to randomly chosen schools in the area. Through its Bob’s Outreach efforts, Bob’s Discount Furniture has supported education in the communities surrounding each of its store locations with a special focus on children, as well as art and academic initiatives.

For the month of February, the lucky $1,000 winners in New York are:
1. Roy C. Ketcham High, Wappinger Falls
2. Mount Carmel Holy Rosary School, New York City
3. Clarkstown North Senior High School, New York City
4. Phyls Academy Preparatory School, Brooklyn
5. Old Bethpage Elementary School, Old Bethpage

In addition, as part of its ongoing Random Acts of Kindness campaign, Bob’s is making donations of $1,500 each to:
1. Harlem Children Zone Headstart, New York City
2. The Queens College School for Math, Science and Technology, Queens
3. P.S. 11 Queens School, Woodside

Bob’s relies on those who live in its local communities to recommend non-profits to receive the Random Acts of Kindness donations. By going into their local store or sending an email to outreachvan@mybobs.com, people are asked to help Bob’s identify local organizations they feel are most deserving of the donation.

This month, Bob’s will also be making its yearly donation to the Pajama Program, an organization committed to providing warm pajamas and books to kids around the country, many of whom are waiting for a home.  Bob’s partnered with Dr. Kathy Reilly Fallon, founder of Heavenly Productions Foundation, to create 1,000 copies of a special Bob’s Discount Furniture edition of Heavenly Skies and Lullabies. This book, which includes a CD of the lullabies, was originally written by Dr. Fallon to comfort children affected by tragic events such as September 11th, Hurricane Katrina and the earthquake in Haiti.

“I’ve always thought that the true value of our existence as humans is determined by how we help others,” said Dr. Fallon.  “I am thrilled to be doing something with such a wonderful program. I was so happy that Bob’s had the connection with the Pajama Program to allow us all to partner together. Everything comes full circle in life, especially when you’re trying to help people.”

On the 17th, Bob’s will be hosting an event at its Yonkers store to present Pajama Program Founder and Executive Director, Genevieve Piturro with the 1,000 books as well as a $5,000 donation. Also invited to the event to receive donations are the Principals from each of the three schools receiving a Random Acts of Kindness check. The event is open to all who wish to celebrate this night of giving.

“This month is extremely special to us,” said Cathy Poulin, Public Relations Director, Bob’s Discount Furniture. “Not only do we get to turn our attention to many of the deserving communities in New York by delivering donations through our Bob’s Outreach Program and Random Acts of Kindness, but we also get to make an exceedingly fantastic donation to a wonderful organization, the Pajama Program. We are so proud to be working with Dr. Fallon, and know that her book will bring joy to the children who receive it.”